What would you gain from this webinar?

Clarify your perspectives in your online search for prospects, customers and sales.

At this moment, if you are an F&B owner, you are definitely using one of the food delivery platforms.

And if these are some things that bother you:

• How do I get more sales for the online delivery platforms?
• How does my competitor get more sales than me (you see the number of Grab/Panda riders queuing in front of their outlet)?
• It is difficult to manage so many platforms, which platform is better for me?
• How much is my competitor spending to achieve this level of sales?

...then this webinar and the subsequent consultation session will be able to assist you to gain insights into all the questions and more.

In this webinar, you will gain insights into:

• The online food delivery environment: It is still growing?
• The food delivery providers: Which Food Delivery platform is the best for me?
• Customer Discovery case study: How to get more sales for food delivery?
• Customer Validation case study: Food delivery platform analysis (in-depth F&B brand study)
• Customer Creation case study: Tuning your digital campaign based on analysis of platforms and F&B brands.

Special session: In our previous market outlook, we have chosen brands and subjects for in-depth study on their advertising patterns. For this session, we will invite you (participants) to submit brands that you want us to dissect, analyse and present for this sharing session(1)

Bonus session:

Learning from our previous session (participants’ company might be different from the case study, and to better value add to them, we are inviting them for a FREE customised session** with our speakers for an in-depth session with a customised report on their competitors and environment.

1 — You will be given a link to share the companies or brands (F&B only) to analyse and present in this session. **Sessions are scheduled according to speakers’ availability and participants that signed up earlier will be entitled to the earlier slots. Invitation links will be sent to participants after the webinar. Usual price on a consultation session with our speaker: F&B Consultation

Who is this webinar meant for:

Owners, operators, marketing for:

• Food and beverage brands planning to scale up their online food delivery
• Food and beverage brands planning to expand into cloud kitchen operation
• Food and beverage brands planning to start their central kitchen operation

In case, you are wondering if the online food delivery market is sustainable, here are some numbers:

• Jan 2020 (pre-covid) Online Food Delivery revenue: SGD$90 million
• May 2020 (Circuit Breaker) Online Food Delivery revenue: SGD$191.8 million
• July 2021 (After Heighten Alert) Online Food Delivery revenue: SGD$261.45 million

Join this webinar as we share the latest numbers and what they meant for you as an F&B owner and operator.

Speakers:

Mr Gabriel Chu

Gabriel is an Innovation and Entrepreneurship consultant, mentor, and teacher at Temasek Launchpad @TP. He uses Design Thinking and Lean Startup to help young startups and innovators improve their creativity, empathy, and product or service design. He is also an author of books and research papers on youth entrepreneurship, a Distinguished Toastmaster, and a black belter in Shitoryu-Karate.

Gabriel has an MBA from Melbourne University and a Masters/Bach. of Engineering from the National University of Singapore, is a certified Chartered Marketer and has passed financial certs CFA, CAIA, FRM, and CFP. He has vast work experiences in branding and business building with P&G, L’Oreal, and Rohto Pharmaceuticals, chip design and coding with IBM and HP, and has started an internet startup. He is also an associate of IDEO, a world-renowned innovation consulting company.

Mr Ebenezer Heng

Ebenezer is the founder of Oncoffeemakers.com, Kumeiti Social Media Agency and ePrism Augmented Reality. He also created numerous platforms using Augmented Reality, Chatbots and AI.

Consultation

Through Kumeiti, ePrism and Oncoffeemakers.com, Ebenezer serves a wide variety of clients such as NTUC, FIL, S&W Delmonte, Transitlink, Pepsi Inc, Nestle, Unilever, Hard Rock Hotel, Mars Inc etc. He was also an adviser on social media/marketing to SCCCI, GRO, SRA.

Training

He designs and executes classes, workshops, Masterclasses for organisations such as Food Hotel Asia, National Library Board and various tertiary institutions. He covers topics such as Design Thinking, Digital Marketing, Augmented Reality, Robotic Process Automation. The Skills Future Courses that he has created are currently running in ITE, Temasek Polytechnic, NTUC (e2i).

Digital Entrepreneurship/Marketing

He has lectured in Temasek Polytechnic digital entrepreneurship for the last decades and has successfully mentored numerous young start-ups that clinch grants from ACE funding and the most recent ESG grant. He also serves as an expert speaker for Squared Online (a Google training initiative) under the Avado Training company.

Food and Beverage

Ebenezer has also worked with many F&B, hospitality companies through the many programs he has created. Programs such as National Coffee Day, Curry Fiesta and the various AR trails in Chinatown, Little India, Kampong GlamGRO, schools and associations.

Registration

Time: 21:30 — 23:30

Free!