WCLI Creating A Great Webinar
Webinars are a great inexpensive way to reach a large number of people. Webinars are great tools if you want to market a new or improved product, train employees, demonstrate a new task, or have a meeting with employees located throughout the globe. Being an interactive form of media, Webinars provide a great environment for these activities and so much more.
Creating a Great Webinar is all about providing a great interaction between the presenter and the audience. Your participants will develop the skills needed to promote, host, or facilitate a great Webinar for your company. Sharing your passion and knowledge with a Webinar is the best way to reach many with the power of one.
Course Objectives:
Research has consistently demonstrated that when clear goals are associated with learning, it occurs more easily and rapidly. With that in mind, let’s review our goals for today.
You Will: At the end of this workshop, participants should be able to:
- Define webinars and their purpose
- Choose the best formats
- Prepare for webinars
- Avoid common mistakes
- Understand how to interact with the target audience
- Follow up successfully
Target Student: Course Core Competencies:
Module 1: What Can a Webinar Do?Topic A: Marketing to Prospective CustomersTopic B: Training or TeachingTopic C: Demonstrations and PresentationsTopic D: Information Sharing
Module 2: Successful Webinar CriteriaTopic A: Passion and EnthusiasmTopic B: ValueTopic C: Knowing Your Target AudienceTopic D: Grab and Keep Attention
Module 3: Find the Right FormatTopic A: Tailor It to Your AudienceTopic B: Pre-RecordedTopic C: The Live WebinarTopic D: Two-Person Team
Module 4: Marketing and Social MediaTopic A: Blog Posts and White PapersTopic B: Email MarketingTopic C: Offer An Exclusive DealTopic D: Hashtags
Module 5: Leading Up to Your WebinarTopic A: Reminder EmailsTopic B: Practice and RehearseTopic C: Test Your TechnologyTopic D: Insert Solicited Questions
Module 6: Drive Up RegistrationTopic A: Avoid Spam FilterTopic B: A Great TitleTopic C: Solicit QuestionsTopic D: The Registration Page
Module 7: Presentation TipsTopic A: Show, Don’t TellTopic B: Sharing Your DesktopTopic C: Strong VisualsTopic D: Script It
Module 8: Interacting with Your AudienceTopic A: Polling and SurveysTopic B: Answer Solicited QuestionsTopic C: ActivitiesTopic D: Q&A Sessions
Module 9: Mistakes to AvoidTopic A: Technical IssuesTopic B: Ignoring Your AudienceTopic C: Audience Not Participating?Topic D: Timing
Module 10: Post EventTopic A: Contact No ShowsTopic B: Follow-Up EmailsTopic C: Call to ActionTopic D: Make It Easy to Share
Time: 9:00 am — 3:00 pm EDT
Free!