Published: October 22, 2024; Aithor: Julia Sonrisa
For many organizations, digital strategy is often a broad term spanning marketing, IT, and communications, while privacy strategy is typically confined to compliance. However, the shift toward first-party data means that healthcare providers and other privacy-sensitive organizations must re-orient their digital strategy around both the constraints and the opportunities provided by privacy regulations.
We’ll explore how to build winning digital strategies around first-party data and share real examples of how Wheelhouse DMG has helped clients achieve better outcomes by aligning their digital strategies with privacy concerns.
Clarity on the benefits of a privacy-friendly digital strategy
How to make the most of your organization’s shift to first-party data
Real-life examples of how Wheelhouse and our clients have successfully addressed challenges inherent to integrating privacy concerns and constraints with digital strategy
Answers to common questions from CMOs and Directors about aligning these strategies
Joe Volk, Associate Director of Digital Strategy at Wheelhouse DMG
Joe Volk is an accomplished digital marketing professional with expertise in inbound marketing and content strategy. Currently serving as the Associate Director of Digital Strategy at Wheelhouse Digital Marketing Group, Joe leads strategic engagements focused on acquisition, content design, and SEO for clients across various industries. Drawing on his background researching rhetoric and digital media, Joe excels in highly regulated spaces where expertise and accuracy are paramount. He has extensive experience developing content strategies for enterprise-scale initiatives in healthcare, life sciences, financial services, and government sectors.
Wheelhouse DMG is a sought-after digital marketing agency based in Seattle, WA. The agency has worked with some of the world’s most innovative healthcare and medical device brands for more than a decade, consistently delivering exceptional business value through a combination of deep healthcare marketing expertise, purpose-built technology, and creative capabilities. To put it more plainly, Wheelhouse helps brands thrive by solving their toughest digital challenges.
Time: 1:00-2:00 pm EST
Free!
Detailed information and discussion of the event.