Free activities and events in New York City

Webinar “Marketing for Business Owners: How Experts Build Authority”

Published: February 10, 2026; Aithor: Julia Sonrisa

Learn how to plan, promote, and host webinars that position you as the expert, without overcomplicating the tech or burning yourself out.

You don’t need louder marketing. You need clearer positioning.

Webinars are one of the most effective ways to build authority, grow your audience, and create trust—when they’re done with intention.

In this free training, you’ll learn how experts use webinars strategically, not randomly, to support their business growth, visibility, and credibility—without turning it into a complicated production.

This free webinar is designed for:

• Women service-based business owners
• Virtual assistants and online support professionals
• Team members supporting marketing, operations, or client experience
• Entrepreneurs who want to build authority without hustle culture

If you’ve ever thought “I know webinars could help my business, but I don’t know where to start or how to do it properly,” this session is for you.

In this free training, we’ll cover:

• The real difference between a webinar vs. a Zoom meeting (and why it matters)
• Free vs. paid webinars—and how to decide what makes sense for your business
• Where to host your webinar and the pros & cons
• What a strong webinar description actually needs to convert registrations
• How to think about promotion before you ever schedule your event
• Simple ways to gather registrations without overcomplicating your systems
• Why recording your webinar matters and where to store it
• What to prep ahead of time so you can show up calm and confident
• How to involve your team (even if it’s just one other person)

This session focuses on clarity, structure, and smart decision-making, not overwhelm.

About the Host

Amanda Gavigan is a Creative Business Strategist who helps women service-based business owners build strong foundations through clarity, systems, and intentional strategy.

She brings together big-picture thinking and real implementation support—so business owners stop spinning their wheels and start building businesses that actuallysupport their lives.

Time: 7:00 pm EST

Free!

Registration

Detailed information and discussion of the event.